Google Alerts – a tool for monitoring mentions
This is a very simple and easy-to-use tool that will send reports right to your inbox. If you want to know every single time your competitor is mentioned online, whether as a link or simply a mention, you’ll get that report. You can monitor keywords as well. It’s up to you what you want to track.
Best Ways to Use This Tool:
- Get competitors’ backlinks
- Monitor social (or other website) mentions of your company
- Monitor keyword mentions